Stride Gallery is Calgary’s oldest artist run centre. They required a design update to their invitations, which had previously included an essay on the art along with exhibition opening details. The invitations were cumbersome, outdated and costly.
We recommended removing the essays and collecting them into an annual publication, allowing us to reduce the invitation size. Invitations are now only 4″ x 8″ and are folded along perforations for easy separation. The invitations are self-mailing, reducing on postage and envelope costs.
Production: Offset Press, Perforation
Paper Credits: Domtar Cougar 100lb Cover
Type Credits: Futura
Printing Credits: McAra Printing
Client: Stride GalleryProject Team: Jacques KrzepkowskiLocation: Calgary, Alberta, Canada